ASSESSMENT 2 – Essay Due Week 10 ESSAY – Research and reply to a set question in an essay format. Minimum 1500 words; Minimum FIFTEEN hours work outside of class; Produce a professional-level PDF. It must be fully referenced. If plagiarism is detected, you will be failed.

ASSESSMENT 2 – Essay
Due Week 10
ESSAY – Research and reply to a set question in an essay format.
Minimum 1500 words; Minimum FIFTEEN hours work outside of class;
Produce a professional-level PDF. It must be fully referenced. If plagiarism is
detected, you will be failed.
Questions
1. Pick 2-3 of the 7 mass media and analyze and compare the
‘Accessibility’ attribute.
2. Pick 2-3 of the 7 mass media and analyze and compare the ‘Privacy’
attribute.
3. Pick 2-3 of the 7 mass media and analyze and compare the ‘Fidelity’
attribute.
4. Pick 2-3 of the 7 mass media and analyze and compare the ‘Velocity’
attribute.
5. Pick 2-3 of the 7 mass media and analyze and compare the ‘Volume’
attribute.
6. Pick 2-3 of the 7 mass media and analyze and compare the ‘Range’
attribute.
7. Pick 2-3 of the 7 mass media and analyze and compare the
‘Persistence’ attribute.
8. Pick 2-3 of the 7 mass media and analyze and compare the
‘Searchability’ attribute.
9. Pick 2 of the 7 mass media and compare the audience/ demographic
to which they appeal. Analyze whether they share the same
demographic or if they differ and why?

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